TransAct Blog
THREE STEPS TO DESIGNING A BETTER GRAB ‘N GO LABEL
With in-store food service items, including grab ‘n go items, contributing to 22.5% of in-store sales and 33.9% of gross profit dollars, it’s no surprise that convenience stores are ramping up their prepared food offerings. One major key to a successful grab ‘n go...
TRANSACT RECEIVES 2015-2016 SUPPLIER PERFORMANCE AWARD FROM KONAMI GAMING
Fourth Consecutive Year of Recognition for TransAct and its Epic 950® Printer Hamden, CT – December 1, 2016 – TransAct Technologies Incorporated (Nasdaq: TACT) (“TransAct” or “the Company”) a global leader in software-driven technology and printing...
KONAMI Supplier Performance Award Presented To TransAct
TransAct has been awarded the Konami’s Supplier Performance Award for the 3rd consecutive year. TransAct won with award for “Outstanding Performance for Quality, On Time Delivery, and Customer Service” related to the Epic 950 printer. Konami presented this award...
Diving into Couponing and Bonusing: Three “In-Seat” Promotions to Increase Time on Device
If there was a Holy Grail of casino marketing, what would it be? Chances are it would be a tried and true tactic that, once you’ve pulled in players to visit and play the slots at your property, unfailingly gets them to increase the amount of time they spend on the...
Macao – The World Capital of the Gaming Industry
Macao – one island, a whole lot going on. My job here at TransAct Technologies Inc. provides me with a unique opportunity to travel the world and spread awareness of our company and products. I recently spent two weeks in Asia visiting customers and attending...
Why Ticket-In/Ticket-Out Is The Way To Go
Modern casinos of today have undergone a significant change – TITO (Ticket-In/Ticket-Out)coin less gaming is now almost exclusively the standard within the casino and non-casino gaming establishments across the U.S. Gone are the buckets of coins that were carried...
Marketing to Slot Players – While They’re Still In Their Seats!
The primary purpose of direct marketing for casinos is to increase the frequency of customer visits and subsequent play. If you’re a casino marketer, you know that some of your programs will generate more activity and buzz than others. Perhaps it’s time to shake...
Building Loyalty with Your Players: How to Get There with a Little Help From the Six Million Dollar Man
The candy-free checkout lane at the grocery store: an oasis of safety for anyone who has ever had a young child accompany them on a shopping trip and been subject to the “Pleasssseeee can I have a Snickers bar?” barrage. Being grilled under...
Finding the Perfect Promotion: How to Keep ‘Em Coming Back for More
The traditional means of getting promotions in casino patrons’ hands hasn’t changed much (if at all) in the last few years. As a matter of fact, it really hasn’t changed much in any other industry either. Vehicles such as direct mail, email marketing...
The Morongo Band of Mission Indians
TransAct Technologies recently attended and exhibited at the Indian Gaming National Marketing Conference at the Morongo Casino Resort and Spa. The casino is located on the Morongo Reservation, one of the nine reservations that President Ulysses S. Grant set aside...
